I am a big fan of Guy Raz's podcast ‘How I Built This’. The individual success stories of the personalities portrayed by Guy are a source of entrepreneurial inspiration. The podcasts tell the individual paths of suffering and success of great brand stories. Each story is full of entrepreneurial missteps that were ultimately central to the overall success. I am always fascinated by how really great ideas can become reality with the right attitude, hard work and belief in your own success. Here is my selection of some of the podcasts that particularly impressed me.
Identify.
Unify.
Simplify.
Can you and
your customers see
your brand clearly?